BTSE Cryptocurrency Exchange
Background
This project involves revamping the all-in-one order book page for the cryptocurrency exchange on the BTSE website. The main objective is to explain how the all-in-one order book works on BTSE and highlight its advantages. Additionally, the original page is not consistent with the current website style, so the layout will be adjusted to clearly and concisely communicate its features to users.
Industry
Cryptocurrency
Duration
2023/04 - 2024/06
Duties
Responsible for the structure, research, user flow, mockups, prototypes
Challenges
One of the challenges is to reorganize the content and structure of the page. This will involve discussions with stakeholders to define how is we what to tell user and what item is we highlight advantages. Additionally, the page layout and design need to be revamped to align with the current style of the website, ensuring a smooth and consistent user experience.
My Role
A key challenge is reorganizing the content and structure of the page. This will require collaboration with stakeholders to determine how best to communicate the information to users and which features to emphasize as key advantages. Additionally, the page layout and design need to be updated to match the current website style, ensuring a seamless and cohesive user experience.
Result
We conducted user testing with four participants to gather feedback on the all-in-one order book. Additionally, we asked them to explain futures trading, and 75% of the users provided accurate descriptions. The page's layout and design were well-received, as they remain consistent with the overall look and feel of our website.
Conclusion
The revamped all-in-one order book page successfully highlights the key features and advantages of BTSE’s platform while maintaining a clean and consistent design with the rest of the website. User feedback has shown that the content is easy to understand, and the page layout effectively communicates how the all-in-one order book works. This ensures that users can quickly grasp the benefits of the platform, enhancing their overall experience and engagement with BTSE's services.
