EasyLive Usability Test and User Interview
9th March, 2021 • 8 min Read
This piece emphasizes the effective utilization of usability evaluations to identify zones of user confusion and plan enhancements for forthcoming times. The Easylive broadcast commerce program, being under our investigation, is a platform that aids vendors in supervising business processes, auctions, raffles, pollings, and similar tasks resourcefully. Devices of these sorts speed up the initiation and follow-up of bookings post the live streaming. They comprehend the importance of live sessions while reducing complexity.
Goal | Understand how EsayLive is easy to use for users
Device | Desktop and mobile
Usability Testing is Divided Into Five Stages
Decide the goal and List the interviewees’ conditions. The questions you fill in the registration form are essential to help you filter out the interviewees who meet your needs.
Equipment and place make sure can be smoothly in testing. Pre-test preparation includes a complete walkthrough of all procedures.
Recruit the interviewees and contact
Decide on test tasks and content
Test operation steps and procedures
Preparation of place and equipment
The division of labor on the day of the usability test
After the task is completed, fill in the questionnaire authorization consent form
Determining The Content Of The Test Tasks And The Time Required For Each Task
There are no more than five tasks, and the time for each task should not exceed 2 minutes.
Total Time = Preface + Task Time + Questionnaire and Assessment Form (Assessment Form, SUS Scale, Product Reaction Card) + Final Total Questions
We are determining the content of the task and the time required for each task. The whole process needs to be rehearsed, and make sure the text process is smooth.
Testing Process
The Test Process Encountered Problems And Needs To Be
Paid Attention Place
When the interviewee asks, the interviewer cannot give a directional answer when explaining.Decide on test tasks and content
When the interviewee processes the test, ensure all equipment is no problem.
Need one person to organize the issues convenient with the interview and avoid any problems.
When starting a usability test, all tasks and equipment cannot be moved and must be consistent to avoid affecting the final result.
The recorder understands that the moment will be different when viewed afterward, and the conversation must be typed verbatim to be used later for research.
Do not engage in discussions during the usability test to avoid missing or inaudible respondents' questions and concerns.
Conduct Usability Testing
Subject outline background one person is tested in one session, divided into three sessions in total
Integrate Data Results And Analysis
The System Usability Scale (SUS) is a tool used to assess usability. Current research suggests that a website's usability is considered subpar if the SUS score falls below the average of 68
Complete Task Time
On average, the best time for each task is no more than 2 minutes
Product Reaction Card
Need Optimization And Improve Items
Conclusion
People nowadays have a specific concept and understanding of live streaming, but live streaming is the new sale mode, so many words and functions are explored. The cost of learning will be higher than the general platform, e.g., keywords. Most people know the keywords but don't know how to use the process of the keyword to create orders.
Most people can complete tasks but operate the system with misunderstanding and low connectivity. They need to run several times can be understood.
According to the usability test data, the score between in the middle.
Three areas need to be optimized, teaching is not clear, words in not comprehension, and unclear meaning. In the future, the new design of koo.live will optimize and improve the problems encountered by Easylive.
Use the pictures and video to enhance specific words and instructions.
Increase a teaching demonstration of the operation when the first user comes in.
The users can use it quickly to find customer service anywhere.
When the user operates, the feedback needs to be noticeable.
The words used need to be consistent so as not to cause misunderstanding by users.
Keep it as simple as possible so as not to cause user use trouble and inconvenience.
Timely increase some advice help users smoothly start live streaming.